Clarify before creating
Before deciding what to make, we define who it is for, what it needs to communicate and what action it should support.
Our Story
A new name.
Experience built over time.
SPEC Design Japan began operating from Kobe in 2026. Behind the new name is practical experience developed in Australia, where design and web work often meant translating not only language, but context, expectations and business intent between Japan and international audiences.
We do not try to make a new business look older or larger than it is. We make clear where the experience comes from, who is responsible, and how the work continues after launch. In a small practice, the person who listens, creates and improves the work remains connected to the same purpose.
Background
Two harbours. One working perspective.
1999 · SYDNEY
Studio SPEC established
A design practice begins in Sydney, supporting Japanese and local businesses across graphic design, advertising and production.
2004 · WEB
Web becomes a core practice
The work expands into website planning, design, production and ongoing management.
2026 · KOBE
SPEC Design Japan begins
A Kobe-based sole proprietorship starts supporting local businesses and work that needs an international point of view.
For the Australian business background, see the SPEC Design Group company profile and history.
SPEC Design Japan is not a Japanese corporation. It is a sole proprietorship that began operating from Kobe in 2026 and takes direct responsibility for agreements, production and ongoing support.
Business Information
Who we are, where we work, and what we take responsibility for.
| Trading name | SPEC Design Japan |
|---|---|
| Business type | Sole proprietorship |
| Activity commenced | 2026 |
| Operating base | Kobe, Hyogo, Japan |
| Postal contact address | 8-12 Minatojima, Chuo-ku, Kobe, Hyogo 650-0045, Japan For postal correspondence only. We do not receive visitors at this address. |
| Person responsible | Takahiro Asano |
| Services | Website and landing-page planning and production; graphic design; social media and content support; photography and video; Japanese–English localisation; website maintenance; and lightweight business systems |
| Service area | Kobe, Kansai, across Japan and international clients through remote collaboration |
| Languages | Japanese and English |
| Contact | Please use our contact form. A telephone number can be provided individually when required. |
For transaction-related information, please see our Legal Disclosure.
Principles
We measure the work by business progress, not output alone.
Keep the context connected
The same purpose carries from the first conversation into production, launch and ongoing improvement.
Connect specialist expertise
When a project needs deeper technology, infrastructure or security capability, we can coordinate with specialist partners.
AI is a tool, not the objective
We use AI to improve thinking, production and ongoing work. Human judgement remains responsible for your character, your audience and every final decision.
Collaboration Network
Working with XRG.
SPEC Design Japan focuses on design and communication. XRG works across managed IT, infrastructure and security. For the right project, this creates a practical bridge between how a business presents itself and the technology that keeps it running.
COLLABORATION PARTNERDESIGN × TECHNOLOGY × SECURITY
XRG — Xaephyr Reliance Group
XRG supports the technical environment behind a business through managed IT, helpdesk, networks, cloud and cybersecurity. Where appropriate, we connect this expertise—including Shiryon Security—with SPEC's creative and communication work.
You do not need a finished brief.
We can start by making the situation clear.
We can start by making the situation clear.
Free initial conversation and estimate · Replies usually within 1–2 business days